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Niche perfumery: an art perfumery?

Some call it niche perfumery, artistic or artisanal perfumery, Haute-Parfumerie, confidential perfumery, independent perfumery, author’s perfumery … What definition is hidden behind these appellations? Do they all refer to the same concept, the same philosophy, the same type of distribution, […]

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Posted on 24 Mar 2020 in Création de parfum by Alice Rivier

The connection between scents and love

With Valentine’s Day coming up, we take a look at the role of scents and perfumes in love stories and emotions. If we go back to the source of our olfactory pleasures, we are forced to note that they emanate […]

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Posted on 11 Feb 2020 in Création de parfum by Alice Rivier

(Français) Sylvie Jourdet dans “Que Choisir”

Sorry, this entry is only available in French.

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Posted on 28 Jan 2020 in Pressbook Créassence by Alice Rivier

How to buy a perfume (for yourself or for a loved one)?

Choosing a Christmas gift for a loved one is a festive and rewarding moment, but could get difficult at times. We all want to surprise, to please and gift something that will be kept and used. It is quite easy […]

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Posted on 11 Dec 2019 in Création de parfum by Alice Rivier

Everything you should know about candles

What to believe and not to believe … As autumn approaches, what’s better than confining oneself to one’s sofa, with a good book and a scented candle? It is true that days that are refreshing are conducive to candles, warm […]

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Posted on 29 Oct 2019 in Création de parfum by Alice Rivier

Team building autour du parfum

Our Fragrance Workshops

Créassence is not only a French perfume house creating bespoke fragrances, but also offers various workshops for your corporate or private events, and Team Building activities. Whether it is to federate your teams, or simply to offer your guests a […]

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Posted on 1 Oct 2019 in Création de parfum by Alice Rivier

What perfume to wear in the summer ?

When the warm weather sets in, skirts, dresses and shorts fill our wardrobe. We also tend to prefer wearing bright colours, but do we change perfumes? Through this article, we will talk about the different types of fragrances and their […]

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Posted on 17 Jul 2019 in Création de parfum by Alice Rivier

The new raw materials in the perfume industry

 On June 6 and 7, the International Fair of Raw Materials for Perfumery (SIMPPAR) took place at the Espace Champerret in Paris. Officially created in 2006 by the French Society of Perfumers under the chairmanship of Sylvie Jourdet, it welcomes […]

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Posted on 21 Jun 2019 in Création de parfum by Alice Rivier

Signature Olfactive

Why develop an olfactory signature for your brand?

What does “olfactory signature” mean and how can this help your brand? Brands have long used visual elements to reinforce their identity. Selected logos, colours and slogans help consumers identify and recognise a brand. Beyond the identification, these elements also […]

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Posted on 11 Jun 2019 in Création de parfum by Alice Rivier

Le parfum dans le monde

Consumer habits and olfactory trends around the world

Perfume around the world Every region of the world has its own culture of perfume. It may either have appeared recently or have been part of a country’s history for centuries. Either way, a country’s culture of perfume is responsible […]

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Posted on 24 Apr 2019 in Création de parfum by Alice Rivier